{"product_id":"sony-fe-50mm-f-1-4-gm-lens","title":"Sony FE 50mm f\/1.4 GM Lens","description":"\u003cdiv class=\"page-title-wrapper product\"\u003e\r\n\u003ch2 class=\"page-title\"\u003e\u003cstrong\u003e\u003cspan class=\"base\" style=\"font-size: 16px;\" data-ui-id=\"page-title-wrapper\"\u003eSony FE 50mm f\/1.4 GM Lens\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\r\n\u003c\/div\u003e\r\n\u003cp\u003e\u003cstrong\u003eA Redefined and Refreshed Professional Workhorse\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eUpdated and refreshed with the latest lensmaking innovations from Sony, this fast-aperture, professional grade standard prime provides extraordinary all-round performance for photographers \u003cbr\u003eand filmmakers who do not require the extreme aperture of the SEL50F12GM.\u003c\/p\u003e\r\n\u003cp\u003eWeighing in at just over 500g, the SEL50F14GM fits comfortably into the kit bag for event and on-site  photographers without adding unnecessary bulk. Boasting the smooth and clean focus fall-off that GM lenses are known for, this lens delivers total control over subject isolation, enhancing subjects and erasing unsightly background without distraction. At the same time, the lens benefits from the latest optical developments to deliver extraordinary sharpness and clarity across the\u003cbr\u003efield, ensuring outstanding performance for documentary and archival photography.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eExceptional Performance for Photo and Video\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eLike all modern Sony lenses, the 50mm f\/1.4 GM has been designed to deliver for both stills and video applications. Updated to dual XD Linear motors from its predecessor’s ring-type SSM, this new lens achieves nearly double the focus speed, with higher precision, smooth transitions and silent operation. On compatible Alpha bodies¹, the 50mm f\/1.4 GM also benefits from breathing compensation, eliminating the lens’ already low focus breathing profile. Linear response focus and a de-clickable aperture round out this lens’ video capabilities.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eAdvanced Tech Delivers Stunning Bokeh\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eCombining an 11-bladed aperture, XA  aspheric lens elements and ED glass in a key magnifying group, along with generous flocking and coating throughout, the 50mm f\/1.4 GM achieves a beautiful and dreamy defocus effect.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eA Family of Professionals\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eAlongside the 24mm f\/1.4 GM and 35mm f\/1.4 GM, this newest 50mm GM completes a matched set of primes that deliver familiar handling, matched filter threads, easy gimbal balancing and consistent image character for controlled, predictable results, every time.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eSmall, Discreet and Durable\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eWith the full suite of GM durability technology, the 50mm f\/1.4 GM is a solid investment in your photography. Dust and weather sealing, a fluorine-coated front element, and high-durability materials throughout ensure long life and reliable functionality.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":44585062662421,"sku":"SEL50F14GM","price":1949.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/sel50f14gm_a-large.jpg?v=1750314943","url":"https:\/\/www.cameraelectronic.live\/products\/sony-fe-50mm-f-1-4-gm-lens","provider":"Camera Electronic","version":"1.0","type":"link"}